Google launches 'AdWords' to help SMEs grow

KUALA LUMPUR: Google Malaysia has launched a new initiative - Premier SME Partner Programme - to help small and medium enterprises (SMEs) grow their businesses with digital advertising known as "AdWords".

Source from (Business Times): http://www.btimes.com.my/Current_News/BTIMES/articles/GSME/Article/
Published: December 02, 2012

Country head Sajith Sivanandan said most SMEs wanting to set up online businesses lacked time, resources and expertise to get started.

This programme was designed to help them transform their bussiness with digital marketing by fostering a network of AdWords premier partners, providing them specialised services.

"This would be very helpful for the 100,000 SMEs, which have websites, out of the 700,000 SMEs in Malaysia, he said, adding that of the 100,000 SMEs with websites, only a small fraction of them advertise their business.

Google Malaysia's three partners - Yellow Pages by TM Info-Media (TMIM) Sdn Bhd, PanPages by CBSA Online and Active Media - can grow SMEs' business by connecting small businesses in Malaysia with their customers online. Bernama